Hon. Chericoco the Grassroots Choice, The Nation’s Hope

At a time when Sierra Leone yearns for visionary leadership rooted in integrity, accessibility, and a proven track record of service, Hon. Chernor Maju Bah—fondly known across the nation as “Chericoco”—emerges as the most qualified and beloved candidate for the APC flagbearer position.

Chericoco is not just a political figure; he is a household name and a symbol of grassroots connection. His leadership is marked by humility, transparency, and a deep-seated commitment to national unity and development. From the vibrant streets of Freetown to the quiet corners of rural communities, the chorus is clear and consistent: “Chericoco is our choice.”

This rallying cry is not born out of party loyalty alone—it reflects the lived experiences of citizens who have seen the tangible impact of his leadership. Hon. Chericoco has built his political journey on a foundation of service: from championing legislative reforms to advancing community development and empowering youth, he has delivered real, lasting results.

What sets Chericoco apart is his unique ability to bridge the gap between elite policymaking and the needs of everyday Sierra Leoneans. He listens. He acts. And he unites. These qualities make him not just a strong contender, but a unifying force within the APC and a beacon of hope for the country.

As the APC stands at the crossroads of leadership selection, the people have already spoken. The choice is not complicated. It is clear. It is heartfelt. Hon. Chericoco embodies the vision, values, and vitality required to lead the APC—and Sierra Leone—into a new era of progress.

He is more than a candidate. He is the people’s hope. The grassroots voice. The nation’s pride.

Hon. Chericoco—our leader, our pride, the next President of Sierra Leone!