Africell Celebrates Customer Loyalty with “Old is Gold” Promotion: Mr. Sahr Komba Sheku Ngaujah Wins Valcambi Suisse Gold Bar

In a heartwarming ceremony, Africell Sierra Leone proudly announced Mr. Sahr Komba Sheku Ngaujah as the second grand winner of their ongoing “Old is Gold” promotion. This initiative, which celebrates long-standing customers, saw Mr. Ngaujah walk away with a prized Valcambi Suisse gold bar, valued at over forty-six million new Leones. Overjoyed by his victory, Mr. Ngaujah reflected on his journey with Africell, stating, “I started using Africell two years after the company began operations in Sierra Leone. My SIM card is older than my first daughter. Despite losing it twice, I have always ensured to replace my special phone number.”

He took the opportunity to encourage other Africell subscribers who possess old SIM cards to reactivate their numbers, reminding them that Africell has more exciting rewards lined up for loyal customers.

Africell’s Commitment to Loyalty

During the event, Africell’s Assistant Media Manager, Abdul Aziz Kamara, reaffirmed the company’s dedication to its customers. “The ‘Old is Gold’ promotion is designed to encourage our long-standing customers to reactivate their old SIM cards. It’s also a prelude to the company’s upcoming celebration of twenty years in operation,” Kamara explained. He highlighted the importance of such promotions, noting that Africell sees its subscribers as family and is committed to giving back to those who have shown unwavering loyalty over the years. Kamara also encouraged all Africell users to reactivate their old SIM cards, a process that is simple and can be done by inserting the SIM into any phone or visiting an Africell point of sale (POS) nationwide.

Recognition of Loyalty Across Promotions

In another celebratory moment, Africell awarded fifteen thousand new Leones to Abu Bakarr Bah, the monthly winner of the “Win Korpor” promotion. Mr. Bah, who has been a loyal Africell customer for sixteen years, expressed his delight at finally winning a promotion. “Before this, I had never won any promotion, but I remained loyal to the company, and now I have been rewarded,” he shared. Mr. Bah also advised potential winners to stay vigilant against fraudsters who may try to take advantage of promotion participants.

Looking Forward

Africell’s “Old is Gold” promotion is a testament to the company’s commitment to honoring the loyalty of its customers. As Africell prepares to celebrate two decades of operation in Sierra Leone, the company continues to strengthen its bond with its subscribers, offering rewards that not only recognize their loyalty but also enhance their customer experience.